“The franchise industry is beginning to take note of the power of storytelling through video.” — Trevor Rappleye, CEO of FranchiseFilming.com
LONG BEACH, Calif. (PRWEB)
July 14, 2022
Video production vendor fast-becoming the go-to resource for the franchising industry
Franchise Filming, an industry leader in producing full-service video marketing content for franchise brands of real, unscripted success stories of franchisees, customers and staff, is proud to share evidence of the company’s rapid growth. Since entering the franchising market in 2019, the company recently noted a 3,200% increase in franchise client growth, driven primarily by six new major deals to develop engaging, brand-specific content on behalf of some of the industry’s most respected franchisors and parent companies such as Neighborly, Batteries Plus, United Franchise Group, Fast Signs and more.
“The franchise industry is beginning to take note of the power of storytelling through video,” stated Trevor Rappleye, CEO of FranchiseFilming.com. “Content development campaigns that drive lead-generation efforts among franchisors have become highly competitive, and an increasing number of brands are turning to video to give them an edge in the marketplace by utilizing social proof of their happy franchisees, customers, and staff. The use of video is clearly catching on with franchisors, who appreciate our ability to capture their national success stories from franchisees, staff and customers for an up-front transparent rate, 10-day turnaround, and zero hassle. With our services, they see the value of third-party validation, and many of our satisfied clients share that their prospects find videos to be extremely engaging, persuasive, and even inspiring.”
A great deal of Franchise Filming’s success can be traced to the company’s proprietary business model. Noting that many organizations still consider video production to be a complicated hassle, Rappleye developed a proprietary VIP National Subscription Model for selling their services. For the company’s franchising clients, it’s a turnkey solution for delivering high quality, fully edited videos in just 5-10 business days. It requires no internal resources from the brand, no scripts, and clients are never billed for travel fees or logistics in the U.S. Just tell their team of storytellers who to film – and we handle the rest.
Franchise Filming believes that inspiring examples of shared, first-person experiences through slick marketing videos can be a highly effective way to communicate a brand’s value proposition, key differentiators, and authenticity. Franchisors can choose from a wide variety of videos by type, including franchise development, customer testimonials, recruitment, training and support, conferences and trade shows, and even custom-made blooper reels as an added bonus. Franchise Filming devised a simple, three-step process to onboard new clients, which begins with a complimentary 30-minute video call.
To date, Franchise Filming has a robust roster of satisfied franchising industry clients, including parent companies such as Propelled Brands, United Franchise Group, and Neighborly. Supplier-based organizations, including Franconnect and VTECH, and A-list franchise brands such as Fast Signs and Batteries Plus, are also among the company’s valued clients. Rappleye is quite circumspect when he considers the journey that’s led to Franchise Filming’s success to date. “Prior to the IFA Convention back in 2019, I’d never even been to a franchise trade show before and was completely unfamiliar with the industry as a whole. We’re honored to work in such a close-knit industry, and we can’t wait to see what the future holds for our company by capturing real authentic stories.”
For more information on Franchise Filming, please visit http://www.franchisefilming.com.
About Franchise Filming:
Founded by serial entrepreneur Trevor Rappleye, Franchise Filming is a leading, full-service video production provider that helps franchisors and suppliers across the country drive leads and win more clients with monthly marketing videos via a VIP membership model. The Franchise Filming membership provides a world-class WOW customer service experience with professional videos every month that will drive sales without corporate video production hassles – no travel costs or extra fees, with final videos completed in just five to ten business days. Whether companies are seeking to raise awareness or drive more sales, Franchise Filming provides a creative, high-quality solution by creating memorable and engaging videos that inspire people to take action and drive sales. For more information, please visit https://franchisefilming.com.
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